Diversifying Your Real Estate Portfolio to Thrive in the Hayward Lakes Area, All Year Round!
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The Hayward Lakes area offers incredible opportunities—but as many know, it's a unique market shaped by seasonal tourism, unpredictable weather, and ever-shifting economic trends. In this engaging and down-to-earth session, longtime local and real estate entrepreneur Mike Best will share how building a diverse real estate portfolio has been key to not just surviving—but thriving—in Northern Wisconsin's real estate scene.
Drawing on a lifetime in the area and a family legacy rooted in the tourism industry, Mike will offer insight into how he adapted and built a career beyond traditional home sales. From vacation rentals and property management to running a successful guide service and owning multiple small businesses, Mike’s story is proof that the path to long-term success in the Hayward area is anything but one-dimensional.
This session is for real estate professionals who want to:
• Weather the ups and downs of a highly seasonal market
• Explore new income streams tied to tourism, rentals, and off-season services
• Learn what it really takes to build a career in Hayward that lasts beyond the next boom or bust
• Hear real-life lessons and tips from someone who’s lived it—and is still living it
Whether you're just getting started or have been in real estate for years, you'll leave this talk with fresh perspective, practical ideas, and renewed motivation to take your career to the next level—all year round.
Speaker: Mike Best
Real Estate Professional | Entrepreneur | Lake Fishing Guide
After graduating from the University of Wisconsin–Eau Claire in 1996, Mike Best returned to his hometown of Cable, Wisconsin, and launched a computer and IT business that still thrives today. Not long after, Mike purchased Recreational Rental Properties, Inc. from his mother, Barbara Best, who founded the company in 1986. Under Mike’s leadership, the company has grown significantly and now manages over 86 privately-owned vacation homes across four counties, including two of the area’s most iconic destinations: Grand Pines Resort in Hayward and Tagalong Rentals in Birchwood.
Running a full-scale property management company and overseeing well-known resorts has taught Mike how to deliver exceptional customer service and given him an in-depth knowledge of the region’s lakes, communities, and real estate market. With more than 25 years of experience in the Northwoods rental market, Mike brings a unique and highly informed perspective to his real estate career—blending entrepreneurial know-how with a passion for helping others find their place in the Hayward and Cable area.
Mike’s recent work managing Grand Pines Resort on Round Lake—a lake known for world-class fishing and crystal-clear waters—has only deepened his appreciation for the area and what makes it so special.
In addition to his business and real estate work, Mike runs a popular fishing guide service. A lifelong outdoorsman, Mike grew up hunting and fishing the woods and waters of Northwest Wisconsin, and today he enjoys those same pastimes with his wife and twin daughters. Whether he’s helping clients find their dream lake home or guiding anglers to trophy fish, Mike’s love for the Northwoods is at the heart of everything he does.
Don’t be surprised if you spot him out on Round Lake—either helping someone reel in a walleye or close on their perfect Northwoods getaway.
WiscoREIA’s Hayward Meeting Always Meets on the 3rd Wednesday Month from
5:30 pm - 8:00 pm!
Hosts: Amanda Wilson and Marcus Eytcheson
Amanda Wilson is an alumna of the UW–Madison School of Business and the James A. Graaskamp Real Estate Program. She is an active member of the Wisconsin Real Estate Alumni Association (WREAA), WiscoREIA, and the founder of the Hayward Lakes REIA.
Since 2012, Amanda has owned and operated Deerfoot Lodge & Resort, a four-season family fishing resort on the Chippewa Flowage, Wisconsin's largest wilderness lake in Hayward, Wisconsin - an entrepreneurial endeavor that continues a cherished family vacation tradition and also launched her real estate investing journey. Over the years, she has expanded her portfolio to include storage, commercial, and residential rental properties, all driven by a mission to make the Hayward Lakes area an even better place to live, work, and play for generations to come.
When she’s not chasing real estate deals, you’ll likely find Amanda chasing muskies in her Lund Pro-V, either on the Chippewa Flowage or waters across the country.
Marcus has been involved in the construction industry for most of his life. Spending years working on different crews, doing sales for various contractors, and finally going to work with his team at Local Roofing. Marcus is now involved in the training, support, and management of the team here at Local Roofing.
Outside of roofing Marcus has a passion for investing in rural community businesses and real estate opportunities. Marcus is married to his wife Alisa Eytcheson with three young children Edwin, Esme, and Elon.
Make sure to bring tons of business cards as you will be meeting with people that you want to get to know!
**Meeting Location**
Los Portales Mexican Restaurant
15546 Co Rd B
Hayward, WI 54843
Please enjoy food, drinks, and TIP YOUR SERVERS!
5:30 pm - 6:00 pm - Doors open early for Networking
6:00 pm - 8:00 pm - Speaker Presentation
The meeting ends at 8:00 PM, but we’ll continue with an informal after-meeting for anyone who’d like to stay.
You can stay after the meeting as well to network! Remember to bring your deals!
Our doors are open to EVERYONE!
***Make sure to pre-register***
Click here to register!
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